#OlaySunProofSummer: This summer, go beyond just SPF with Olay

Summer is fast approaching, bringing with it the promises of trips to the beach, new adventures, and long, lazy afternoons enjoying the outdoors. As you enjoy the warm sunshine and the pleasures of summer, make sure you don’t forget to sun-proof your skin.
For all the joys that the sunny season brings, it also has one big downside – the possibility of sun damage caused by intense UV rays. In fact, 80% of premature signs of aging are caused by sun exposure. That’s because UV rays induce free radicals that damage the skin from both inside and outside, causing dullness, uneven skin tone, redness, and wrinkles. Prolonged UV exposure can also cause water-oil imbalance, which results to enlarged pores and pimple outbreaks.
Olay Total Effects
Thankfully, you can now sun-proof your skin with Olay’s line-up of anti-aging moisturizers, which protect against sun exposure. Whatever your age or skin type may be, Olay’s re-engineered formulations prove that the way you treat your skin matters as much as having the genes for good skin.
For overall protection and hydration in time for the summer’s dry spell, there’s Olay Total Effects 7-in-1 Day Cream SPF 15, a multi-tasking facial moisturizer that delivers optimal hydration to nourish skin and visibly fight the 7 signs of aging – delivering transformative results in just 28 days.
Olay Total Effects was the first mass skincare brand to introduce powerful anti-aging ingredient Niacinamide, also known as Vitamin B3, which is proven to strengthen the skin barrier and help restore skin’s appearance to a more youthful level.
Innovative SolaSheer™ Technology in Olay Total Effects SPF products moisturizes and nourishes your skin with essential vitamins while protecting it against harmful UVA/UVB rays. SolaSheer™ is a combination of Avobenzone sunscreen with two of Olay’s proven moisturizing agents, Niacinamide and Glycerin; giving you a formulation that’s non-greasy and 100% oil-free to keep your skin looking healthy and rejuvenated.
Olay Regenerist
Made with new carob seed extract, the Olay Regenerist Micro-sculpting UV Cream Moisturiser SPF 30 provides hydration and renewal benefits to visibly firm skin plus reduce fine lines and wrinkles caused by sun exposure, resulting in younger-looking skin.
Carob seed extract, when combined with other key anti-aging ingredients was shown through in-vitro testing to help accelerate the recovery of aged skin, stimulate collagen and hyaluron production, and aid cell regeneration.
Olay Regenerist Micro-sculpting Cream also contains hyaluronic acid with water-attracting properties, drawing moisture into the skin to keep it hydrated and supple and functioning effectively as a barrier. It replenishes moisture and hydrates for a firm look while keeping you protected all throughout summer.
For a luminous skin tone throughout summer, the Olay White Radiance Light Perfecting Day Cream SPF24 contains Olay’s Whitening Complex with Vitamin B3 that minimizes the appearance of dark spots and visibly lightens complexion for fairer-looking skin. SPF24 protects the skin from harmful UVA/UVB rays, and prevents skin darkening. Vitamins help improve the natural radiance of the skin from deep within and keep it radiant.
The tone-perfecting ingredients in this moisturizer include the new Di-peptide Carnosine, which help prevent and reduce the visible appearance of hyperpigmentation and dark spots, while boosting translucency and perfecting both skin tone and light reflection in the skin. It also has OliveM, which helps fight free radicals, as well as Vitamin B3 and B5, Vitamin E, and N-Acetyl Glucosamine, which work together to give you that healthy-looking, youthful glow.
With Olay, you don’t need to fear the dangers of the summer sun. In fact, you can retain your youthful look and luminous skin during this time. With your #OlaySunProofSummer, as well as continuous practice of skin care, you can combat the effects of aging caused by the sun’s rays.
Go beyond just SPF and gear up for another day out in the sun with the new Olay Summer Packs – your partner to kick-start your journey to sun-proofing your skin. The Olay Total Effects 7-in-1 Day Cream SPF15 with Anti-Aging Night Firming Cream, as well as the Olay Total Effects 7-in-1 Day Cream SPF15 with 7-in-1 Daily Serum is only Php999 SRP each. The Olay Regenerist Micro-sculpting UV Cream Moisturiser SPF 30 with Miracle Boost Youth Pre-Essence is only Php2,199 SRP, and the Olay White Radiance Light Perfecting Day Cream SPF24 with Light Perfecting Essence is only Php1,499 SRP. Now available in all leading department stores.
For more information, visit Olay.com.ph and visit @OlayPhilippines in Facebook and Instagram.
#OlaySunProofSummer

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