15 Squads to Clash for the Final Round of the Biggest Rules of Survival Tournament in the Philippines Hosted by Nimo TV

15 Squads to Clash for the Final Round of the Biggest Rules of Survival Tournament in the Philippines Hosted by Nimo TV

After weeks of exciting playoffs happened in 3 venues. Fifteen squads are set to claim supremacy in the Rules of Survival – Nimo TV- Philippine Champions League Season 1.

With over 300 squads who tried their luck during the qualifiers and 45 squads who advanced in the dreaded playoffs, 15 squads are set to face each other in the final round of the biggest Rules of Survival Tournament in the Philippines this Saturday, December 15, 2018, at Mineski Infinity Taft.

“We are delighted in the turnout of our first event in the Philippines, and we are excited to know who will represent the Philippines in the upcoming Rules of Survival Southeast Asia Tournament” Henry Zhao, Overseas Executive.

The 15 squads who will compete this weekend are the following: Bakunawa B, Savage.ROX, Savage Gaming and Bakunawa A of Mineski Infinity Taft; Kudos Gaming, CLG, Comeback <3, Evo Groundz and Team Marshall of Mineski Infinity Morayta and Representing Mineski Infinity Cubao is Young Blood, Sealteam Peenoise, Chupon Gaming, XO-ideas, and Cheater Slayer Nambawaa; completing the line up is the crowd favorite Team Mix of Mineski Infinity Cubao.

Winners of the tournament will bring home Php 100,000 for the 1st Prize, Php 80,000 for 2nd Prize and Php 50,000 for 3rd Prize. Aside from the Cash Prizes and in-game items, the Top 5 teams will also represent the country in the Rules of Survival Southeast Asia tournament.

Watch the exciting and the exclusive broadcast of the biggest Rules of Survival tournament in www.nimo.tv/rosph

Download the Nimo TV app at Apple app store and Google Play store. Click link here. https://nimotv.onelink.me/B6cW/25ba46b7

                                                                       xxx

About NiMO TV

Nimo TV is a leading global platform that allows millions of gamers from all around the world to play and broadcast their games to other like-minded players building a community of players, gamers, and fans that drive conversation, and allows peer-to-peer rewards and recognition. Utilizing a high-quality interactive technology, audiences can interact with streamers, and gain access to exclusive esports events and tournaments, along with unprecedented access to the top streamers from across the region.

Mommy Veni & Raix at the PediaSure Plus OMG Park

Abbott Introduces PediaSure ® Plus #OhMyGrowth (OMG) Park to Provide Educational Experience on Children’s Growth and Development
The PediaSure Plus #OhMyGrowth Park roadshow launches, running from November to December, starting with Festival Mall, Alabang

Parents always want the best for their children and ensuring their growth and development is no exception. For this reason, parents like to know if their children are growing at the right height and want to make sure that they are eating the best foods to stay active and healthy as they grow.

As for me, with my 2 girls, I really never had worries if they are of right height and weight during their formative years. I was quite contented with how tall they are & their body weight. But with my youngest, it seems that I wanted to give him everything just to make sure he grows up tall and of right weight. Lucky for me, he is growing up tall and is active and healthy.

Some of those we just met always asks what age he is, when I answer back, they’d be surprised and the frequent response is, “He’s big for his age.” I’ve seen kids his age kind of short for their age and is wondering why? Was it because of their parents’ hormones? Or they lack enough sleeping hours? Or maybe it’s with their milk?

To help encourage parents to properly measure their children in order to recognize signs of nutritional inadequacy and keep their growth on track, Abbott is launching the PediaSure Plus #OhMyGrowth (OMG) Park across a number of locations in the Philippines. The park offers a fun and interactive experience for parents and children over three years old. Featuring checkpoints for height, weight and immunity, the park is designed to educate parents on their children’s nutrition and growth development, while letting the kids enjoy fun-filled activities. Currently in Festival Mall, Alabang from Nov. 17-18, 2018, the park is also scheduled to be at: SM City Pampanga on Dec. 8-9 and SM Southmall, Las Piñas on Dec. 15-16.

Complete and balanced nutrition is important for a child’s growth

The first five years is a critical window in a child’s life for bone growth, with 60 percent of a child’s adult height attributed to growth at this stage. However, this period is also the time when a child is most likely to encounter barriers to growth such as poor nutrition, feeding difficulties or frequent illnesses. It is important to ensure that a child is getting a complete and balanced nutrition as they grow and that appropriate nutrition is introduced in time so that the child can stay on track in achieving his full growth potential.

An oral nutritional supplement like PediaSure Plus can help provide the proper nutrition a child needs by helping to fill nutritional gaps. PediaSure Plus is clinically proven, with 37 growth nutrients and triple protein complex, to support muscle and bone growth. A clinical study among Filipino children showed that drinking two servings of PediaSure Plus with
three balanced meals everyday resulted in visible growth within eight weeks — and helped to improve appetite, weight and height, reduced sick days, and sustained proportional growth.

Dr. Jose Rodolfo Dimaano Jr. – medical director at Abbott explains: “To support their overall growth and development, children require complete and balanced nutrition. PediaSure Plus provides essential macronutrients and micronutrients needed by a child to stay healthy and well-nourished. Its consistent use helps children to meet their dietary requirements of key
nutrients for growth. This is especially important because many Filipinos are deficient in nutrients such as calcium, iron, vitamin A and C – all needed to support the optimal growth of children.”

At the launch event, celebrity mom Melissa Ricks – mother to three-year-old Keira, spoke about the importance of ensuring optimum nutrition with PediaSure Plus: “It was hard to make sure Keira was getting all the nutrition she needs when she was growing up because of her food preferences. But she loves the taste of PediaSure Plus – especially the chocolate one!
With her having that twice a day, I can rest assured that she’s getting the proper nutrition she needs for her health and growth development – boosting her height, weight and immunity. It really helps me to make sure she is eating right, even on the busy days.”

If you mommies need to learn more about PediaSure you may check my blog soon. 🙂

Celebrating Smiles Through Art

Acts of Kindness Hosts Art Exhibit Benefiting Smile Train, the World’s Leading Cleft Charity

Celebratng Smiles Through Art 5
Artwork from Smile Train’s cleft patients.

On July 19, Acts of Kindness and Solaire Resorts and Casino unveiled, “A Celebration of Smiles: Creating smiles and second chances at life through art,” an art exhibit benefiting Smile Train, the world’s leading cleft charity. The exhibit is being held at Solaire’s The Shoppes Artway.

The exhibit features artwork by local and international artists, and some of Smile Train’s former cleft patients. The artwork will be available for sale until September 2 and will help raise funds and awareness for children with clefts in the Philippines.

“We are grateful that Acts of Kindness is hosting this art exhibit to help raise awareness for Smile Train and our local programs here in the Philippines. Through this initiative, not only is Acts of Kindness able to showcase local and international talent, they are also able to help create a brighter future for children born with clefts,” said Kimmy Coseteng-Flaviano, Area Director for Smile Train in Southeast Asia.

A portion of the proceeds will be donated to Smile Train to help fund various local programs to provide free cleft surgery and comprehensive cleft care for Filipinos.

Celebratng Smiles Through Art 3
Artworks by Mr. Roberto Sanchez.

The art exhibit showcases pieces from Roberto Sanchez, a DJ and entrepreneur by trade, but creatively a self-taught artist. Sanchez works are primarily expressionistic, dramatic portraits replete with distorted, thick lines and incongruous forming gnarly surfaces of painted faces.

This artist duly approaches his paintings with a process that aims to capture the essence of the portrait subjects. While he technically addresses physicality and form, he is keenly interested to understand and capture in his canvas real presences from his subjects.

Celebrating Smiles Through Art Danger Sanchez
Mr. Roberto Sanchez himself.

He takes particular cue with the eyes which for him spells and define the character of the subjects. And even if the frames are still unfinished, they already evoke such entrancing stillness, energies, and completeness. They have the ability to charm and confuse.

Sanchez finds affirmation when his painted subjects find themselves in his works as they connect with their painted likeness in canvas.

Celebratng Smiles Through Art 6
Artworks by Jon Ray Fernandez.

Jon Ray Fernandez is an airline professional turned mixed media artist. A self-taught visual artist, Fernandez started off with zero art education since it never occurred to him that art could possibly be a career.

Originally from Bacolod City, he left the country to travel the world. After being based in London and the Middle East for a number of years, he came back to the Philippines in 2015 with plans to continue his aviation career. Eventually, he stumbled upon the world of art and there found his true calling.

Celebrating Smiles Through Art Jon Ray Fernandez
Mr. Jon Ray Fernandez himself.

As a visual artist, his main objective is to bring beauty and fun back into local art. He started posting his works on social media, gaining a fan base around the globe. With Pedro Almodovar, muse Rosie De Palma, and actress Emmanuele Beart admiring his works, this led to patrons buying his pieces.
Camy Cabral, a full-time artist with a background in design and advertising; and Albrecht Behmel, an award-winning artist and best-selling writer whose works have been shown in Paris, Beijing, New York, Moscow and London. Despite coming from different backgrounds with different styles of artwork, these artists came together to offer their pieces all for a good cause.

Celebratng Smiles Through Art 4
My son, posing with his fave artwork from the exhibit. These are works of Albrecht Behmel.

Apart from the seasoned artists, some of the artwork is from Smile Train’s former cleft patients including: Julia Robert Capili, Angel Ibo, Pearl Angeli Miranda, Jervy Hobo and Nickson Cabote. Having interacted with the guests, these individuals have shown how far they’ve come since their initial cleft surgery.

Celebratng Smiles Through Art 2
Raix with some of Smile Train’s cleft patients.

“We hope that we can continue to raise awareness for children with clefts in the Philippines and all over the world through these small acts of kindness,” says Flaviano. “We want to continue to spread smiles and encourage others to do the same.”

For more information about Smile Train’s global efforts and to make a donation, please visit smiletrain.org. Follow Smile Train Philippines on Twitter and Instagram @SmileTrainPh, and like us on Facebook at @SmileTrainPhilippines.

Our Week-long Celebration of Fathers’ Day

This 2018, Father’s Day was extra special. Our much awaited Disney Pixar movie is finally showing in cinemas! 🙂

Yes! Our family is a BIG FAN of The Incredibles Movie. It was in 2014 when it was released by Disney Pixar Movies. From then on we kept on waiting for it’s part 2.

We were all excited when finally it is here. The Incredibles Movie II is showing here in the Philippines and on Fathers’ Day! Woohoo!!! Guess daddy will treat us on his special day. 😉

And to make it extra exciting, my son and I got an exclusive invite to The Incredibles 2 Media Launch. It was held at S’Maison at Conrad Manila. Upon our arrival at the mall we were greeted by this large logo of The Incredibles.
Incredibles Media Launch
While inside are fun activities for the kids. You can collect balloons in the Violet Force Field Booth. Test your speed in Dash’s  Timed Obstacle. Feel the rush, jump and fly at Elastigirl’s Trampoline Area and show off your creativity with Mr. Incredible’s logo builder by Nutri-Asia’s Papa Catsup.

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Get ready to fight crime and evil as the incredible superhero family returns to the big screen! SM Cinema is inviting the whole family for a day of superpowered fun at the launch of Incredibles 2: Incredible Adventure at the event atrium of S’Maison at Conrad Manila. Interactive booths and exciting activities await families in the Incredible Adventure where kids (and kids at heart!) can experience what it’s like to be a superhero! Collect balloons and win fun prizes in the Violet Force Field Booth and test your speed in Dash’s Timed Obstacle Dash. Feel the rush, jump and fly at Elastigirl’s Trampoline Area and show off your creativity with Mr. Incredible’s logo builder by Nutri-Asia’s Papa Catsup. Experience being incredible in these super activities coming your way at S’Maison on June 8 – 13, SM North EDSA on June 15 – 20, and SM Southmall on June 22 – 24. Then don’t miss the return of your favourite superhero family! With Helen busy saving the world, it is Bob who is left at home with Violet, Dash and Jack-Jack, whose turbulent superpowers are starting to emerge. As the family struggles with the change, they also have to work together to defeat the dangerous plot of a new villain. Catch Incredibles 2 with your family at IMAX, Director’s Club and SM Cinema starting June 14. As a special treat for your superkids, they get a free movie seat for every paying adult this June 21 to 27 in SM Cinemas nationwide. Book your tickets through the website, www.smcinema.com or download the SM Cinema mobile app. You may also follow /SMCinema on Facebook and @sm_cinema on Instagram for updates!

A post shared by journeyofthevees (@venianabo) on

Not only that. Raix and I got the chance to watch it’s premiere. Call it luck, back-to-back. 🙂 It’s premiere was at SM Aura, IMAX Theater at Bonifacio Global City. The day of the premiere was a rainy one, in fact there was a storm. But it didn’t stop us from watching it. I decided to grab the opportunity to accept the invitation to join the premiere even if we planned to watch it together with our fam, because being invited to a Disney Pixar Movie premiere was totally wicked. Haha.

As expected it was worth the 14 years of wait. So my son and I went home and kept the excitement to ourselves so as not to spoil his sisters and daddy. We were very silent about it for about 5 days. Imagine how we did that? Especially with my very “madaldal” son. He can actually talk non-stop while watching a full movie. 😀

Then came Father’s Day. Everybody’s excited! My youngest sister even tagged along. The greatest challenge for Raix was to keep quiet while inside the cinema and not to mention what would happen next. Hahaha. And would you believe that for the first time he was not a spoiler. 😀 It was one unforgettable Fathers’ Day for our family. We can’t wait for part 3.

Get Clearer, Brighter Skin with PYNOCARE

Do you know how to get glowing skin naturally?

Dark spots has always been a common problem for women especially for Filipinas like us who often find ourselves under the sun. Good thing there’s Pynocare – the first ever, safe and effective skin depigmentation capsule. The best part? Pynocare is 100% natural and consists only of ingredients which have long been proven effective.

Manufactured by MegaLife Sciences, a renowned Thai beauty pharmaceuticals
company, Pynocare is a dermatologist-proven effective to combat dark spots and
melasma. Each capsule is packed with vitamins and nutrients that are good for your skin such as Betacarotene and Ascorbic acid.

Additionally, Pynocare contains MSCC Complex (Melasma Skin Clear Complexion) which is a patented combination of powerful antioxidants. By taking it 2x a day after meals, you’ll see results in as early as two months.

PYNOCARE PRODUCT INFO

Pynocare is an OTC medicine for Melasma or dark spots.
• It is made by Mega Lifesciences, a renowned Thai pharmaceutical company.
• It is an oral capsule available that is DERMATOLOGIST-TESTED proven to lighten dark spots or Melasma.
• It has MSCC complex (Melasma Skin Clear Complexion) which is a patented combination of powerful antioxidants such as Procyanidin and Vitamins A, C and E that can lighten dark spots.
• Recommended dosage:
1 cap 2x daily (after meals) per day for two months
• After two months, 1capsule per day as maintenance.
• Each box has 20 capsules.
• Price is 1355/box; 67.75 pesos per cap
• Available in Mercury, Watsons, Rose Pharmacy, South Star Drug, St. Joseph Pharmacy and all leading drugstores nationwide.
pynocare

WHAT IS MELASMA?

melasma

Melasma is a kind of dark spots which are skin-deep and are dark patches in appearance, most commonly found on most protruded part of the face (forehead, cheeks, nose bridge, etc.,) and body. It is most commonly caused by sun exposure as UV rays trigger overproduction of the melanin levels in the skin. Other risk factors are: Hormonal imbalance, Indoor UV rays, Harsh cosmetics.

DARK SPOTS RISK FACTOR

Dark Spots Risk Factor

All these can trigger overproduction of melanin in the skin thus, resulting into dark spots or Melasma.

HOW PYNOCARE WORKS

Pyncare Works

  • Melasma is a kind of the dark spots that is skin-deep and is difficult to address. PYNOCARE (Procyanidin + Ascorbic Acid + Betacarotene +d-Alpha-Tocopheryl Acetate) is especially formulated to address this as it has MSCC formulation – a combination of powerful antioxidants that targets dark spots at its root cause and other damaging free radicals that causes overproduction of melanin.
  • Its backed up by clinical trials done in Thailand and in Malaysia resulting in 85% efficacy.
  • Clinical study also done in the Philippines by Certified dermatologists. of RITM. The study was published in the International Journal of Dermatology in 2008. Results show that Pynocare is effective for Filipinos with Melasma. Results showed significant lightening of dark spots after 8 weeks of use.

CLINICAL STUDIES RESULTS (BEFORE & AFTER)

result 2
(a.) A 48-year old woman wth hyperpigmented patches on both cheeks. (b.) After 8 weeks of treatment with oral procyanidin, with lightening of pigmentation.
Pynocare result 1
(a.) A 34-year old housewife before treatment. (b.) After 8 weeks of treatment with oral procyanidin, with lightening of pigmentation.

 

 

 

 

 

 

 

 

 

PHILIPPINE CLINICAL STUDY RESULT:

After 8 weeks of treatment, results show that Pynocare effectively lightened dark spots/Melasma.

DISCLAIMER
***PYNOCARE is NOT recommended for women who are pregnant, breastfeeding or 18 years old and below.***

All-out Protection for Your Kids This Rainy Season with Wert Philippines’ Dayzinc and Nutri 10 Plus Vitamins

A couple of weeks ago, my son and I received a package from Wert Philippines. The package was very timely for the upcoming rainy season. As we unboxed it, I was only expecting to see Nutri 10 plus, but got surprised to see more of their products – Dayzinc, which comes in syrup, capsules and chewable tablet, and Alphabetic.

I was only familiar with Nutri 10 Plus, Raix got to try this almost 2 years ago and we definitely got great results from this. We have been using this alternately with other multivitamins and it sure made him “aktibo’t malakas”. You may read our review on how he got taller and smarter.

Timely that we are on our last dosage of his current Vitamin C. We immediately gave it a try. Since it’s his first time to try Dayzinc he kind of didn’t like it’s Ponkan flavor, a bit sweet and a bit sour. But as I give it to him everyday, he got used to it. Nothing beats a good vitamin C especially one with Zinc.
Wert Philippines Dayzinc

Dayzinc. Sodium Ascorbate + Ascorbic Acid + Zinc. Contribute to the proper functioning and strengthening of the immune system. It is available for different age groups.
Dayzinc Oral Drops — 3 – 12 months old baby.
Dayzinc Syrup — For children 1 – 12 years old.
Dayzinc Chewable Tablet — For children above 15 years old and adults.
Dayzinc Capsule — For adults.

Wert Philippines Nutri10

Nutri 10 Plus. Chlorella Growth Factor + Lysine + Taurine + Vitamins + Zinc. Contributes to the optimum growth and development of kids.
Nutri 10 Plus Drops — For kids 6 months – 2 years old.
Nutri 10 Plus Syrup — For kids 1 – 12 years old

Wert Philippines Alphabetic

Alphabetic. Ampalaya + Banana + Camote + Duhat. Supportive to the drug regimen or insulin in the management of type II Diabetes Mellitus.
For my mommy readers who are on the hunt for the best vitamins that will suit your kids, why not try Wert Philippines’ All-Out Protection tandem.

Share with me your kid’s experience below. 🙂

Did you know that ‘Kidulting’ can be a parenting style?

Gone are the days when fun is reserved only for kids.

Guess what?! Adults are now trying to recapture their childhood experiences through playing console games or visiting their favorite kid theme park or having a spontaneous night of pajama party. This trend, known as kidulting, is a way to relive the best childhood memories, to temporarily escape adult activities, and to remember the good, old days of being carefree… because who does not want to, right?

But is kidulting for single adults only? Of course not! In fact, kidulting can also be a method of parenting where adults and kids bond together in activities they can both playfully participate. Isn’t it adorable to see a whole family infusing fun in their lifestyle just to create joyful memories for their kids, and at the same time, unleash the “kid-in-me” of the parents?

Here are some kidulting ideas that are simple, accessible, and affordable but worth the try!

  • Paint and Create

Creating art together with your children is definitely a proven stress-buster while fueling the creativity of your kids. It’s hitting two birds in one stone! If you think simple patterns will bore you as an adult, try creating thematic artworks like an “under the sea” painting or a “secret garden” coloring.

  • Play the Role

Seeing your kids play as a doctor or an engineer or a lawyer inspire you to work harder to give them a better future, right? But what if you join the fun? Try to pretend as the doctor’s patient or the engineer’s client or the lawyer’s colleague. You will see how promising your kids are with their witty reasoning. Plus, you can also guide them as early as now in choosing the career they want to have someday.

  • Bake it free

Remember the times when you did “pretend play” with cooking or baking? You can actually play again with your kids or level up and teach them to bake and maybe you’ll discover the genius baker within them. You may choose recipes which your kids can also do easily and conveniently. It is also an avenue to teach them healthy-eating habits.

Bonus tips: While doing these activities, make sure you already prepared on-the-go snacks that you and your kids can munch anywhere. Of course, you don’t want to spoil the momentum of your bonding, in case your kids get hungry in the middle of your activity. So, bring Gardenia Pocket Sandwich for a pocket full of fun bonding moments! For only Php12, you are assured of an innovative, fresh and yummy goodness that is available in 4 flavors: chocolate, peanut butter, cheese, and strawberry pastillas, that your kids and kid-in-you will love!
Gardenia 7

Kidulting as a parenting style will enable your family to practice the sense of familial inclusivity for a home treasured by everybody. After all, family team work makes the dream work. 

Stay tuned for my next blog about our Gardenia Workshop.   🙂                                                                                          

“Safeguard: Pabaon sa Buhay (Protection for Life)” Film Reveals the Secret to Norman King’s Success

When Norman King made history by becoming the first Aeta to graduate from a premier state university in the Philippines, he was the talk of the town in an instant. His story was an inspiration to many. But what could be his secret to success?
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Safeguard Philippines reveals the story behind Norman King’s success and how he became ready to face the big world in a recent video launched. The “Safeguard: Pabaon sa Buhay” film revolves around the life lessons his mom, Warlita King, imparted to him from his younger years until his coming of age. These life lessons or “Pabaon sa Buhay” set Norman ready for the independent life.

Also known as provisions for life, “Pabaon sa Buhay” is derived from the term “baon,” which refers to the money, food or any provision that a person takes from home to set one ready for school, work, or any journey. “Baon” however does not only pertain to material things. It can be the words of wisdom, life lessons, and family values parents teach their kids at home to protect them from the uncertainties of the outside world.

For Norman, his mom’s “Pabaon sa Buhay” became his protection and guide in life to keep focused on his goals despite the struggles of leading an independent life as shown in the short film.
1The film begins with Norman who’s about to enter a university auditorium. He is seen wearing a bahag (a native loincloth) as he slowly walks his way through the crowd. All eyes are on him, but Norman remains undisturbed and determined. As he walks, memories of the past keep flashing back. These are moments when his mom taught him valuable lessons or her “Pabaon sa Buhay.”
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When he first questioned his ethnicity and color, his mom told him that a clean heart has more value than physical appearance. He was also taught to never be ashamed of their status. In his teenage years, his mom reminded him to be proud of his race. These lessons and more are the things Norman carried with him as he took his own journey away from home.
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“There is a universal challenge parents face in bringing up their children, having to balance the desire to keep them close and protected with letting them go explore the world to learn by themselves. At Safeguard, we strive to help parents overcome this tension by fostering a healthy independence between parents and children. Essential to this are the ‘pabaon’ parents give their children —be it an everyday lunchbox, the life saving habit of hand washing or life lessons—which will help protect them as they explore the world on their own,” says Alex Vogler, Associate Director, Digital Transformation & Brand Communications for Procter & Gamble’s Beauty Division in Asia Pacific.

“By sharing the touching story of Norman King and the life lessons he received from his mother, we are hoping to inspire parents all around the Philippines to impart their personal ‘pabaon’ to help protect their children in life,” concludes Vogler.

Be sure that your children are always protected even outside the home. Give them the protection that lasts with your own “Pabaon sa Buhay.”

Watch the heart-warming story of Norman King and his mother Warlita on Safeguard’s Facebook and YouTube. Join the conversation and share with us your own “Pabaon sa Buhay” stories online with the hashtags #PabaonSaBuhay and #Safeguard.

Suit up for the Incredible Adventure at SM Cinema

Get ready to fight crime and evil as the incredible superhero family returns to the big screen! SM Cinema is inviting the whole family for a day of superpowered fun at the launch of Incredibles 2: Incredible Adventure at the event atrium of S’Maison at Conrad Manila.
Interactive booths and exciting activities await families in the Incredible Adventure where kids (and kids at heart!) can experience what it’s like to be a superhero!
Collect balloons and win fun prizes in the Violet Force Field Booth and test your speed in Dash’s Timed Obstacle Dash. Feel the rush, jump and fly at Elastigirl’s Trampoline Area and show off your creativity with Mr. Incredible’s logo builder by Nutri-Asia’s Papa Catsup.
17181920
Experience being incredible in these super activities coming your way at S’Maison on June 8 – 13, SM North EDSA on June 15 – 20, and SM Southmall on June 22 – 24.

 
 
Then don’t miss the return of your favourite superhero family! With Helen busy saving the world, it is Bob who is left at home with Violet, Dash and Jack-Jack, whose turbulent superpowers are starting to emerge. As the family struggles with the change, they also have to work together to defeat the dangerous plot of a new villain.
Catch Incredibles 2 with your family at IMAX, Director’s Club and SM Cinema starting June 14. As a special treat for your superkids, they get a free movie seat for every paying adult this June 21 to 27 in SM Cinemas nationwide. Book your tickets through the website, www.smcinema.com or download the SM Cinema mobile app. You may also follow /SMCinema on Facebook and @SM_Cinema on Instagram for updates!

Michelle Santillan: The 2018 YMMA Awardee has your Dream Job, Chocolate Marketer

Michelle Santillan has a job chocolate lovers will envy. And her many achievements in marketing iconic global brands such as Cadbury Dairy Milk and Toblerone as the Chocolates Category Manager of Mondelez Philippines and Indonesia are proofs that the path to success can be as delicious.

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Poster child of homegrown success: Michelle Santillan, the multi-awarded lady behind the Cadbury and Toblerone brands in the Philippines and Indonesia.

A showcase of the Mondelēz International talent pool
Among Michelle’s latest accolades is the prestigious 2018 Mansmith Young Market Masters Award (YMMA). The YMMA recognizes the talent and creativity of outstanding marketing professionals in the country who excelled not just in corporate performance but also in mentoring and leading their teams to success. “I consider the YMMA win as a showcase of the marketing talents in our Company and I am very proud to be representing that. I have been with the Company for 13 years, so I consider myself homegrown, with skills that are honed by working with a talent pool that is open, diverse and rich in work experience in various marketing arenas across the globe,” said Michelle.
“This award is symbolic of how embracing boldness and fearlessness translates to tangible internal results and external market share gains. Being bold and fearless is about being a trailblazer and thinking innovatively. It does not have to always require big resources but we have shown boldness by incorporating new thinking in utilizing existing platforms in a different and unique way,” she added.
“I consider myself fortunate to work for a company where the ultimate goal is to unleash the power of its people. People are at the heart of Mondelēz International, be it by creating some of the world’s best loved brands or creating a great place to work. The Company culture encourages its people to grow their capabilities so they can be empowered to enable growth not just locally but also internationally.”
Delicious Milestones
Under Michelle’s leadership, her team bagged multiple recognitions from various marketing and award-giving bodies for innovative marketing campaigns. One example that won the Mondelez AMEA Fly Fearless award is the Toblerone Blank Pack campaign that empowered consumers to make personalized and therefore more thoughtful gifts. It was also under Michelle’s guidance that Mondelez Philippines became the first fast-moving consumer goods (FMCG) company in the country to launch a multiple and customized video campaign delivering 522 video ads reaching a targeted audience with very specific and relevant messaging leading to an uplift of in brand consideration.
These winning marketing moves enabled Michelle and her team to contribute substantially to the company’s overall operational excellence, with the Company posting back to back double-digit growth in both the Philippines and Indonesia in the last two years alone. According to 2016 Nielsen data, market shares are steadily on the rise, with Mondelez Philippines and Indonesia ranking second and third respectively in their own chocolate industries.
Best of global, best of local
Michelle also admitted she likes “to shake things up,” to always challenge the tried and tested. “One of the biggest challenges of selling premium chocolates is to not only survive, but also to thrive in the intensively competitive marketplaces where local competitors boast of products with low price points, vast network distributions, consumer affinity and strong heritage assets,” she related. Adopting Mondelez International’s unique philosophy of “the power of Big and Small”, she founded her campaigns inspired by the best practices of a company that markets in 160 countries and executed with the speed and agility of a new start up.
“We have the advantage of having the best of global and local strategies to accelerate our growth momentum. These allow us to work smarter and faster while sustaining our drive and passion to cater to our customers’ needs. It is also a source of pride that we are part of the Southeast Asia region which is one of the profitable growth engines for Mondelēz International. And when you are embraced by a collaborative high-trust culture anchored on a consistent vision of ‘Creating More Moments of Joy’, there is no other way to go but up,” said Michelle.